Disruptive Innovation A few weeks ago, we explored how disruptive innovation and digital cameras have changed the industry. Disruptive innovation is defined as a new product or service that has challenged incumbent businesses by finding a better solution that meets modern requirements, unarticulated needs, or existing market needs. However, disruptive innovation creates new market demand […]
How Airbnb Disrupted the Hospitality Industry Read More »
Every day there is someone out there with an idea: a crockpot, selfie-stick, wireless vacuum, etc. Many inventions are designed to solve a problem for a consumer. It could be that a single mom was looking for a way to have dinner on the table for her kids while working a double shift, a family
Disruptive Innovation Read More »
At Kingdom Branding, we have come to realize that purpose has a frequency, and it takes time and intentionality to find it. To find your purpose, you’ve got to ask the big whys. “Why do I get up in the morning? Why do I do this particular task every day?” Ikigai (icky-guy) is a Japanese
How to find your Ikigai Read More »
Have you ever imagined life being like an escape room? Think about it. You’re locked up in this space and you have figure out how to beat the room by picking up clues, often hidden in plain sight. And of course, there’s the limited amount of time you have to figure things out. It’s similar
What separates a great product from a good product Read More »
Rachel is a huge fan of the surrealist painter Salvador Dali. She is absolutely in love with his style, and her favorite work of his…
How your understanding of context can boost UX Read More »
