Purpose Fest

Find your true calling.

Brand Identity • Web Development • Social Strategy • Email Marketing • SEO • Merch

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What is Purpose Fest?

Purpose Fest isn’t your average corporate leadership conference. It’s a place where people with energy, movement, passion come to find their purpose and discover how to use it for social good. The Fest needed a brand identity to match that mission and help it stand out in a crowded field of personal development events.

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Our Design Story

We based the Purpose Fest logo on three key principles: communication, influence, and heart. These are represented through the three icons under the event name. The hand-sketched look of the logo conveys the energy and movement of the event and its attendees. The color scheme, fading from purples to vibrant pinks, ties this energy back to the idea of heart and warmth that comes with sharing your story with others.

Our Strategy

We supported Purpose Fest with a full range of services, including brand identity, web development, social media strategy, email marketing, SEO, and merchandise creation. This comprehensive approach gave Purpose Fest a holistic and consistent brand, making them more easily recognizable to potential attendees.